by Karen | Jan 30, 2014 | Blog
How do you guarantee success? Use a structured technique that has been used by teams over many years and taught in many Universities around the world. Did you miss Part 1 of our video series? Click here to see it now! Part 1 focused on the idea that we all want...
by Karen | Jan 30, 2014 | Blog
Often times, we don’t know where to begin. Start with understanding your customers. Contextual Inquiry is the first step of Contextual Design, it’s here where we understand the customer’s behaviors and the issues they face by speaking directly with...
by Karen | Dec 5, 2013 | calendar entry
Karen Holtzblatt will be teaching CS 78: Understanding Women’s Experience in High-Tech Companies at Stanford University this Winter Quarter. Here is more information about the course: Description: Women continue to be underrepresented in high-tech companies...
by Karen | Dec 1, 2013 | Blog
Do you want to transform your products for the next generation of users and platforms? Our “Cool Project”—a multi-year field research effort—reveals what makes technology products compelling. We now understand why users just can’t stop talking about how their cool...
by Karen | Nov 2, 2013 | Blog
Nothing is better than helping our clients be successful; it’s the proverbial icing on the cake when they receive industry recognition. So we’re pleased that TyMetrix is featured in an episode of “Innovations” with Ed Begley, Jr. on Fox Business Television....