We bring a practical, no-nonsense culture and approach to our work with you. We invented Contextual Design, and with almost two decades of partnering with a variety of clients, we know exactly how to run our projects on time and on budget no matter the domain. Our flat fee schedule lets you know your costs up front.
Whatever service you choose, we work with you to define the right plan for your project, your resources, your timeframe and your budget. This flexibility ensures that you get value every time we work together.
We partner with you to gather the user data you need and generate a vision, market message, business process, and validated designs that fit your users and your business. You can choose how much to be involved.
For any of these services you will be assigned an InContext team. The team members are guided by a project manager and overseen by a design expert. The project manager provides you with an up-front, day-by-day schedule and stays in close communication with your team and key stakeholder. At your option, let us help you find the right users and set up the field visits.
We run all our projects to the planned schedule, and you can rest assured that it will complete on the very day we say it will. And for any design service the InContext principals oversee the quality of the results.
Hybrid Design Service: Create a cross-company team. Build a joint project team including people from our company and yours. Your team members are trained while working side-by-side with us on your project. We manage the whole team to produce the agreed upon results. This is our most popular service.
Subscription Service: You get a dedicated team and project management and design expertise assigned to work on a series of projects over the span of one to three years at a fixed price. Think of this as your outsourced design team bringing Contextual Design to work on your projects.
Partial Involvement Service: Our team does the work and delivers the result to you. Your team members participate in a limited but structured way which provides them with intimate understanding of the data and the design results. They can come on visits, help build the affinity diagram, and be in the visioning process but they don’t have to commit to full time participation. Participate as your schedule permits.
When you’re looking to make customer-centered design a part of how you do business, our coaching and training services will give you a head start. All our coaching services can be tailored to meet your specific needs.
Awareness talks: Familiarize your team, stakeholders, and managers with the purpose and benefits of customer-centered design.
Workshops: Learn Contextual Design during a focused period of time.
Side-by-side coaching: Learn Contextual Design techniques while working on your own deliverable. Our coach helps you plan and trains you in key techniques as they are needed.
CD adoption services: Build Contextual Design as an organizational skill.
“I wanted to get beyond the opinions of various internal stakeholders, analysts, and developers and find out how our primary customers reacted to our site. So we went to InContext, because they use real customer data to guide their design recommendations.”
the world of your customer
from a deep understanding of your customer
how to use Contextual Design