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Methods in Collision


by Karen Holtzblatt and Hugh Beyer

Innovation by Design

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What Makes Things Cool?

San Francisco, CA, Jun 20 – Jun 21

This intensive, hands-on workshop teaches how to design for the Cool Experience intentionally.

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From the InContext Blog

A Tale of Two Conferences

by Hugh Beyer

Going into the Field is Really the Only Way

by Kelley Wagg

Announcing Interactions Article: What Makes Things Cool?

by Karen Holtzblatt

General Motors Takes a CUE from Customers

by Larry Marturano

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Read Karen's blog - Innovation by Design

Publications

Rapid Contextual Design

A how-to guide to key techniques for user-centered design

Contextual Design

Defining Customer-Centered Systems

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It’s always exciting for us to see what we call practical innovation in action—companies leveraging existing and emerging technologies with their own unique skills and capabilities and doing the “next right thing” for their customers. And when it’s all the product of a well-executed customer-centered design strategy—especially one we’ve been able to influence—it’s particularly satisfying.

General Motors Takes a CUE from Customers

by Larry Marturano

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